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The Web Analytics Report 2008 looks at... Creating report dashboards in Omniture

"Some customers report that while it can be easy to access and view complex data, they find it harder to pull simple information, such as summaries. Web analytics managers note that Omniture does not offer standard dashboard reports "out-of-the-box," leaving customers to build dashboards from scratch. So, while there is a great deal of flexibility in customizing dashboards, if you have many stakeholders, just getting started could itself present a significant project."

More about The Web Analytics Report 2008

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Web Analytics Wednesday in DC and SF

20-Aug-2007

If you're the only one managing web analytics at your company, you could feel a bit lonely. After the day's done, you might want to commiserate about the marketing folks that won't tell you when campaigns are launching, or IT staff who aren't implementing page tags completely...

Well if you're in Washington DC or the Bay area this Wednesday, 22 August, you'll be in luck because it's Web Analytics Wednesday. Eric Peterson of WebAnalyticsDemystifed founded WAW about 3 years ago as a way for web analysts to get together and see who else out there was doing web analytics. These informal gatherings have since grown to be international in scale, and you can find a WAW in just about every major city in North America and Europe.

I'll be at the DC WAW on Wednesday. Just sign up at http://www.webanalyticsdemystified.com/wednesday/. If you're in the area, come on by!

- Submitted by: Phil Kemelor, Contributing Analyst

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