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Home > Commentary > Trends Archive > RedDot's Purple Monkey and the ECM/WCM divide

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Report Excerpt

The ECM Suites Report 2008 looks at... Open Text's Document Management

"At an enterprise level, Open Text can add value in heterogeneous environments through the use of what it calls "Enterprise Library Services." In some ways this is the core of the LiveLink offering, a platform to manage content wherever it resides. This is very different from the "put everything in my repository" approach to ECM. Instead, Open Text recognizes that content will reside on file servers, databases and any number of third-party repositories. With Enterprise Library Services, Livelink aims to manage the metadata centrally for these disparate resources. Of course, integrating metadata will prove much more complicated than integrating data ..."

(p. 198-199)

More about The ECM Suites Report 2008

 

TrendWatch Blog

RedDot's Purple Monkey and the ECM/WCM divide

26-Apr-2007

Open Text's Web CMS subsidiary RedDot has just chosen Chicago-based interactive agency Purple Monkey Studios, Inc. as their "Partner of the Year." Purple Monkey can certainly boast a decent client list and the obligatory cool home page. To me, this news more than perhaps anything else exemplifies the gulf between enterprise content management (ECM) and web content management (WCM). Could you imagine Open Text (or any other large ECM vendor) citing a firm called Purple Monkey as their ECM partner of the year? More typically, they will laud more prosaic resellers -- like this IT firm that resells Open Text's e-mail management tools.

We'll argue til we're blue in the face that the management of enterprise documents versus the management of website pages beget very many similar challenges. But you the buyer should recognize the big differences between processing corporate files and overseeing an interactive web experience. And partly that difference is cultural. Does your WCM vendor truly grasp the depth of your required enterprise controls? Does your ECM vendor really understand the adaptive communications needs of your web publishing team? Today, closing that gap will mostly fall to you.

- Submitted by: Tony Byrne, Analyst

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