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Report Excerpt

The Digital & Media Asset Management Report 2008 looks at... The definition of an asset

"Note that our definition also allows for physical objects such as video tapes, film canisters, costumes, and museum items to be included as 'assets.' While this may appear a stretch, consider enterprises that need to catalog physical items and provide a digital form or proxy to represent them, such as a museum cataloging its collection of Renaissance paintings. Now you have a digital image or icon representing the physical thing, so the definition of a digital asset actually includes both digital and physical things."

(p. 13)

More about The Digital & Media Asset Management Report 2008

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"The Digital & Media Asset Management Report is a straightforward, comprehensive document that's invaluable to anyone considering or implementing digital asset management. With a no-nonsense approach to evaluating the major vendors and best practices, this report is a true handbook. It's my new bedside reading...
- - Faith Robinson,
Director of Digital Asset Management, Quality Technology Services

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TrendWatch Blog

Open source and Digital Asset Management

22-May-2008

Joseph Bachana recently posted in these pages an excellent article on the Digital Asset Management (DAM) marketplace. I disagreed somewhat, though, with his conclusion:

    In the end, it may take the harnessed fervor of the open source community to bring all these threads and more together in the marketplace over the next 24 to 36 months.

There's no doubt that a more visible and active open source DAM project than what's out there now would help spur greater competition and innovation in that space. It has certainly done so in other technologies we cover.

But if you are looking to implement DAM technology, don't wait for an open source package to arrive deus ex machina to resolve the challenges you face selecting among the wide array of mostly smallish DAM vendors (see our report for more detail here). It's tempting to think that harnessed fervor will tackle the very substantial technical challenges that DAM tools try to address, but I'm skeptical here.

As Bachana's article points out, the shadow of Adobe looms large here. Much the same way that open source document management platforms get hamstrung by their arms-length relationship to Office and Windows, I think open source DAM tools will have a hard time embracing Adobe and its raft of proprietary tools and protocols. I'll still stay hopeful, and we'll keep watching, but don't hold your breath on this one...

- Submitted by: Tony Byrne, Analyst

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